Following significant growth, Shirtbox needed faster storefront performance, stronger merchandising UX, and a modernized theme foundation to support conversion-focused expansion.
Helixian launched a faster, more scalable storefront experience for Shirtbox, including theme migration, customized collection logic, upsell/cross-sell improvements, and a bespoke subscription system tailored to their print-on-demand business model.
Shirtbox's direct-to-garment production method gives them an advantage over their competitors in that they can create a single design for about the same price per unit as running 10,000. To take best advantage of the situation, we decided that Helixian would build a custom app which integrated with Shopify and our subscriptions partner ReCharge in order to release Shirtbox Monthly, a monthly t-shirt club where the designs are curated for the user based on thier interests.
Helixian helped Shirtbox migrate to a more performant theme with customizations to how their product catalog was categorized and displayed in the theme so that their users can easily find the types of products that they are interested in out of their tens of thousands of products.
We support roadmap delivery, storefront stability, and conversion-focused implementation for growth-stage and enterprise commerce teams.
Helixian has been a fantastic Shopify development partner and they have played an integral role in growth at True Classic.
